Electronic Design
Social Software and Video Player Attract Funding

Social Software and Video Player Attract Funding

Socialware Secures $3 Million in Funding
AUSTIN, TX—( February 9, 2011) - Socialware, the leader in social media compliance and engagement, today announced that it has secured $3 million in additional funding from existing investors, including FLOODGATE, G-51 Capital and Silverton Partners. Socialware has attracted tremendous interest from the venture capital community and will use this new capital to extend its market leadership and expand its platform reach and capabilities to meet the growing needs of enterprises who are embracing social networking, even in industries with the most demanding compliance standards, in a compliant and secure way. Socialware continues to provide the technology, tools and thought-leadership to allow the financial services industry to activate social networks and is the #1 provider of social networking compliance tools for the industry.

"Social networks have seen explosive growth in the enterprise, and Socialware has done what no other company has been able to accomplish -- create a framework for compliant and secure social network access that enables firms in regulated industries to take full advantage of this new channel while establishing a very strong business model," said Mike Maples, Jr. of FLOODGATE. "This inflow of capital validates Socialware's leadership in this market and the market opportunity to activate social networking for companies around the globe."

Pepperwood Partners, LLC Signs $40 Million Definitive Funding Agreement With Cinsay, Inc.
LOS ANGELES, CA—( February 9, 2011) - Pepperwood Partners, LLC and Cinsay, Inc. have entered into an agreement under which Pepperwood will provide up to $40 million in debt or equity financing to Cinsay, Inc., the Austin, Texas-based company whose newly unveiled proprietary video player technology allows unprecedented marketing and sales capabilities in the enterprise e-commerce sector. The announcement was made jointly by Pepperwood's Michael O'Donnell, Managing Partner, and Matthew Papish, President and CEO, Cinsay, Inc.

"The software technology Cinsay has developed succeeds in changing the way content monetization and e-commerce is done. We feel they are a solid company with huge upside potential,” said O'Donnell. “What is most exciting here is the addition of Patrick Seaman as the company's Chief Information Officer. We expect to see tremendous development and deployment activity in the marketplace involving both their enterprise media platform and their new video player with its built-in e-commerce capabilities."

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