Alliance promotes new mobile multimedia experiences

Finland:
A long-term strategic relationship formed between Nokia and ATI Technologies expects to bring enhanced mobile multimedia experiences to Nokia customers. The companies will work to drive high-quality multimedia experiences, such as music playback, 3D gaming, mobile TV, video, and more, for Nokia mobile-device users around the world.

Says Ilkka Raiskinen, senior vice president, Multimedia Experiences, Nokia, "With the mobile device now at the centre of people's lives, we want people to have access to fantastic mobile content when and where they want. We are announcing our collaboration with ATI now, so that developers have the next 12 to 18 months to be innovative and create world-class mobile multimedia experiences."

With mobile devices becoming ever more powerful and complex, ATI and Nokia are working to drive the complexity out of multimedia development by promoting open standards and providing integrated hardware, software, and tools. In this way, developers need only create content once for a range of devices. Specifically, ATI aims to provide a dedicated tools chain and software-development kit for developers by autumn of this year. The companies will also hold a series of joint workshops in the second half of this year. These sessions will showcase the environment to key developers.

TAGS: Mobile
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