A comprehensive program of services, partnerships, software and technology known as First-to-Market.com is designed to help enterprises optimize the electronic product development process. The program includes: eProduct Services (comprehensive consulting), eProductAlliance (a strategic partnership program) and eProduct Designer, a line of tools and Web-based communication capabilities said to improve engineering efficiencies and help shorten product design cycles.The eProduct Designer suite includes ePlanner, a design and virtual prototyping environment; eArchitect, an architectural prototyping tool that enables designers to make hardware and software tradeoffs early in the design process (see photo), and Design Exchange Variant Manager, which is Web-based capabilities that enable base-level designs to be reused and customized.