Electronic Design

GlobalSpec Offers Free Webinar On Marketing And Lead Generation

Everybody is concerned with improving their sales figures these days, from staff engineers to vice presidents. Despite the trying times, it is possible to increase your margins—and learn how to do it. GlobalSpec has scheduled a free one-hour webinar, How to Drive More Sales in Today’s Industrial Marketplace, for Thursday, May 14 at 2 p.m. ET/11 a.m. PT.

The economy has had a measurable impact on the industrial sector. Companies need a benchmark to measure their situation and marketing activities. Does the strategy and product messaging line up with the behavior and trends in the market? Are the right decisions being made to win available business and gain market share?

Chris Chariton, vice president of marketing services and product management for GlobalSpec, will help you tackle these questions as he leads the seminar. With more than 15 years of experience, he specializes in demand creation and lead generation through online marketing (direct mail and e-newsletters), branding, vertical search, viral marketing, and Web design and development.

GlobalSpec is a specialized vertical search, information services, and e-publishing company serving the engineering, technical, and industrial communities. It offers domain-expert search engines, a range of proprietary and aggregated Web-based content, and more than 60 e-mail newsletters.

To register for the webinar, go to www.bulldogsolutions.net/Global_Spec/GBS05142009/frmRegistration.aspx?bdls=19114

GlobalSpec Inc.


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