About Immersion

A sensory technology company


More Info on Immersion

Back in 1993, when personal computing was still new, we envisioned taking it one step further. Our deep research into the then-experimental field of sensory technology began to change the way people interacted with their devices. The resulting touch feedback technology, or “haptic technology,” soon delighted consumers everywhere. People embraced the power of touch in their gaming consoles, automobiles, and smartphones. In fact, our technology is now in over 3 billion devices worldwide.

Articles & News

Ksenia Kolesnikova,
Standards Id 170554520 © Ksenia Kolesnikova
Test & Measurement

Working Toward a Standardized Haptics Coding Format

Feb. 9, 2021
This article looks at the MPEG Draft Call for Proposals on the Coded Representation of Haptics, which is intended to standardize a haptics coding format and a decoder.
Igor Stevanovic, Dreamstime
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A Standard for Haptics-Enabled Media Files

July 29, 2020
Haptic technology provides an additional layer of entertainment and sensory immersion. Learn about a standardized approach to bringing haptics to media files.
Immersion Promo Web

Haptics is Ready for Standardization

March 10, 2020
Haptic technology is gaining traction, but with increased adoption comes market fragmentation. The time is now for the standardization of haptic technology. But what approach ...