With close ties to the design and engineering communities, Digi-Key has established a strong client base focused on demand creation and is frequently tapped for sampling and fulfillment needs. Furthermore, the Digi-Key brand is closely associated with this target market. As such, both companies will work closely together to provide design enhancements (for existing and future products) to their customer base.
"This partnership enables Murata to continue expanding our product line to a critically important market," said Dave Loconte, national distribution manager for Murata Electronics North America. "With Digi-Key's focus on the design and engineering communities, customers are able to purchase our products with extremely fast turnaround and first-class service. By adding them to our list of channel partners, we can provide increased value to our OEM customer base."
For more information, visit www.murata.com.