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Developing a Strategy for Cloud Development

July 15, 2025

Considering the complexity and variety of systems, devices, and IoT applications operating within the cloud, it’s important to understand the ecosystem’s challenges when creating a product or service strategy.

Alix Paultre

Stephen Kowal

Related To:

Electronic Design

What you’ll learn:

The expanding and complex nature of the cloud and IoT.
Challenges in developing wireless products and systems.
Thoughts on ways to address cloud and IoT applications.

Our society has become used to having cloud-based applications and machines that help us in our day-to-day lives. In the early days, many people thought that the wireless industry would eventually migrate toward a single operating system, a single lingua franca for all devices. That, however, hasn’t been the case.

Today’s cloud is a polylingual, multi-spectral, multiple-methodology ecosystem, meaning that devices must become more intelligent to encompass it and operate in an optimal fashion. These days, one must have a wireless strategy for Wi-Fi, public cellular, private cellular, and IoT wireless backhaul.

Companies like Nextivity offer solutions that enable wireless functionality for voice and data, with systems that are network safe and have a no-noise guarantee. The company’s products are available for enterprise, public safety, small businesses, remote settings, residential, marine, and vehicle applications.

Nextivity solutions are authorized for use in nearly 100 countries by almost 200 mobile operators, and are installer-friendly, optimizing coverage that automatically adjusts to changing network conditions. In this podcast, we talk to Stephen Kowal of Nextivity about his thoughts on IoT and cloud development.

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About the Author

Alix Paultre | Editor-at-Large, Electronic Design

An Army veteran, Alix Paultre was a signals intelligence soldier on the East/West German border in the early ‘80s, and eventually wound up helping launch and run a publication on consumer electronics for the US military stationed in Europe. Alix first began in this industry in 1998 at Electronic Products magazine, and since then has worked for a variety of publications in the embedded electronic engineering space. Alix currently lives in Wiesbaden, Germany.

Also check out his YouTube watch-collecting channel, Talking Timepieces.

About the Author

Stephen Kowal | Chief Commercial Officer, Nextivity

Stephen M. Kowal is the Chief Commercial Officer at Nextivity, an industry leader in intelligent cellular coverage solutions. Stephen is a technology industry veteran who has held strategic roles in sales, channel, and global accounts for nearly 25 years. As CCO, Stephen is responsible for the company’s customer and partner-facing teams, specifically those focused on sales, business development, marketing, product management and customer service.