What’s the Future of Advanced Embedded Systems?
What you’ll learn:
- The disruptive and complex nature of the current embedded-systems market.
- What some companies are doing to address the growing demands for performance and functionality.
Our connected and intelligent world is based on advanced embedded systems that are in a state of disruptive evolution and upward migration. In this podcast, we sit down with Jim Beneke, who is VP of Products & Emerging Technologies at Tria Technologies, an Avnet company, to talk about what’s trending in this space. Tria develops embedded compute solutions and was formerly MSC Technologies. Launched in 2024 as a subsidiary of Avnet, the company brings together decades of design and manufacturing expertise under a single global brand.
SHOW NOTES
00:33 – Tria
02:29 – Intelligent Systems Challenges & Trends
05:29 – Hardware vs. Software
06:20 – Compute Platform Trends
11:39 – Tria Solutions
About the Author
Alix Paultre
Editor-at-Large, Electronic Design
An Army veteran, Alix Paultre was a signals intelligence soldier on the East/West German border in the early ‘80s, and eventually wound up helping launch and run a publication on consumer electronics for the US military stationed in Europe. Alix first began in this industry in 1998 at Electronic Products magazine, and since then has worked for a variety of publications in the embedded electronic engineering space. Alix currently lives in Wiesbaden, Germany.
Also check out his YouTube watch-collecting channel, Talking Timepieces.

Jim Beneke
Vice President, Tria Technologies
Jim Beneke is a vice president for Tria Technologies, the new name for Avnet’s business dealing in embedded compute boards, systems, and associated design and manufacturing services. He has close to 40 years of experience in technology management, business and strategy development, technical marketing, research and development, and design engineering.
During his 30 years at Avnet, he has held executive positions as vice president of products and emerging technology and vice president of global technical marketing, where he successfully led efforts to increase demand for Avnet’s offerings. Beneke earned a BSEE from Bucknell University and an MSEE from Villanova University. He also serves on the board of directors and as a technical advisor for Otava.