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Objective Analysis

Market research firm focusing on the semiconductor industry.

More Info on Objective Analysis

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Objective Analysis offers third-party independent market research and data for the semiconductor industry and investors in the semiconductor industry.

Founded by leading industry experts, Objective Analysis provides excellence in market data, reviews of technology, analysis, and custom consulting.

Through our analysts’ comprehensive industry backgrounds and deep understanding in their fields, the company provides clients with a rare level of insight and fact-based research into the “why” and “how” of the industry.

An extraordinary array of industry contacts allows Objective Analysis to find data you need to make strategic decisions and to understand your competitive environment.

Videos

Chiplet Market Today and Where We’re Headed
Objective Analysis’ Jim Handy provides insight into the growth of chiplets.
Aug. 6, 2025

Articles

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Generative AI doesn’t hold a candle to Super-Regenerative AI.
April 1, 2025
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Focus at SSD slot, type M.2 with support for NVMe, on computer motherboard.
Non-volatile technologies like MRAM and particularly ReRAM are poised to finally take a major leap into the embedded-memory design space.
Nov. 20, 2024
Jim Handy
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Indlewylde’s device, a linear AI accelerator, is named after “the most beautiful equation in mathematics.”
April 1, 2024
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Objective Analysis’ Jim Handy looks at key aspects to likely influence the AI semiconductor market for this year, from the post-pandemic return-to-work trends to both trade and...
Jan. 3, 2024
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Jim Handy’s crystal ball reveals trends about many topics, ranging from memory chips to generative AI.
Nov. 2, 2023
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Overcapacities and lessening demand will likely lead to an approximate 20% drop in the semiconductor industry this year.
Jan. 4, 2023
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Increasingly complex computing requires higher bandwidth, driving the evolution of data centers. More than just an interface update, DDR5 is an enabling technology that will unlock...
Sept. 27, 2022
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It seems a new memory technology is needed to shrink MCUs and SoCs without redesigning the memory system and keep costs in check. It’s expected that, over the next decade, an ...
Sept. 20, 2022
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After last year’s semi market boom, will 2022 follow suit? Objective Analysis provides their insight on what may unfold in this turbulent industry atmosphere.
Jan. 10, 2022
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There are three ways that 2021 could evolve. This article details each of the three and explains how and why each will result in relatively predictable revenues, but it's uncertain...
Jan. 19, 2021

Contacts

Jim Handy

Jim Handy

General Director, Objective Analysis
Tom Starnes

Tom Starnes

Analyst

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Additional content from Objective Analysis

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Emerging memories have been relegated to niches for decades, but that scenario has taken an abrupt turn. Recent market dynamic changes are suddenly opening the door to their widespread...
July 1, 2020
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The U.S. semiconductor market is still trying to understand and adjust to the global coronavirus pandemic.
April 13, 2020
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China is moving forward with its memory fab effort—and its impact will be felt throughout the industry.
Jan. 23, 2020
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Analyst Tom Starnes gives his take on the current state of smart speakers and voice assistants as we embark on a new decade.
Dec. 30, 2019
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2019 was very difficult year for the semiconductor industry. Will 2020 be any better?
Dec. 16, 2019
The Digital World Faces Uncharted Waters, Too
How should one operate in the current political, social, and economic climate while keeping pace with technological change? Objective Analysis highlights issues facing the industry...
Jan. 8, 2019
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Why Are NVDIMMs Suddenly Hot?
NVDIMMs are taking storage by storm—but why? Is it their ability to recover quickly? Their friendly form factor? Updated software? Read on to get the full scope of this rapidly...
Feb. 15, 2018
What’s the Difference between All Those Emerging Memory Technologies?
There are many memory technologies competing with flash. Find out what the options are and how they work.
Jan. 25, 2018
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IoT security is finally getting some well-deserved attention with hardware and software frameworks.
Jan. 10, 2018
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Objective Analysis’ Tom Starnes and Jim Handy predict what’s in store for the semiconductor business in 2017, and discuss the influence today's politics will have here and...
Feb. 23, 2017
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On July 18, SoftBank Group of Japan announced that it would buy ARM Holdings, the renowned UK-based semiconductor intellectual property (IP) company.
July 20, 2016
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Making an Objective Analysis of current economic conditions, key recent events and a few interesting applications can give insight into what the next year has in store for the...
Feb. 12, 2016
Traditional automotive and industrial applications markets remain strong and consistent for microcontrollers (MCUs). The 8-bit MCU is still the workhorse, representing nearly ...
Jan. 13, 2005
A full year of rather positive growth for embedded microprocessors (MPUs), microcontrollers (MCUs), and digital signal processors (DSPs) is now under our belt, and the general...
Jan. 12, 2004
Along with 16-bit microcontrollers (MCUs), there are some very attractive DSPs that perform like MCUs, yet have real DSP capabilities. The typical DSP works on 16-bit data and...
Jan. 6, 2003