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Jon Peddie Research

4 St. Gabrielle Ct.
Tiburon, CA 94920
USA

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Jon Peddie Research Logo 5f861be0d073b
Jon Peddie Research offers the latest statistics, trends, and reports in the computer industry. TechWatch is a biweekly subscription that also offers consultations, customer service, and custom reports for your business.

Jon Peddie is the author of The Graphics Chip Chronicles

Videos

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Dr. Jon Peddie talks about the changes and trends that are transforming the digital content creation space.
June 9, 2023

Articles

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Jon Peddie traces the evolution of GPUs from fixed-function pipelines to today’s AI-era shader giants and shows how the improvements have outpaced Moore’s Law.
Sept. 25, 2025
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Jon Peddie Research’s AI report highlights AI trends, including the downturn in AI startups and a greater focus on edge AI.
July 28, 2025
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Trace the evolution of PC graphics buses from IBM’s ISA to the current industry-standard PCIe and uncover how these interfaces shaped the rise of modern PCs.
July 2, 2025
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CEO Jensen Huang holding a GPU based on NVIDIA’s Pascal architecture.
The GTX 1080 was one of the first graphics processors based on the Pascal architecture, offering higher performance and efficiency that paved the way for the GPU’s dominance of...
Feb. 14, 2025
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The AMD unified shader architecture that debuted in the Xbox 360 ushered in a new era for the graphics processing unit (GPU).
Jan. 22, 2025
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AMD pushed into high-performance PC graphics cards with its ATI Technologies deal. But there’s more to the story, according to graphics industry expert Jon Peddie.
Nov. 1, 2024
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Graphics Chip Chronicles Vol. 8 No. 3 – The Kyro graphics chip from Imagination Technologies was very close to becoming the first-ever GPU.
July 16, 2024
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While it’s no longer the premier computer graphics application, CAD is as important as ever.
May 10, 2024
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Graphics Chip Chronicles Vol. 8, No. 2: NVIDIA’s RTX 3080 ushered in the era of real-time ray tracing for consumers everywhere.
Jan. 2, 2024
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Graphics Chip Chronicles Vol. 8 No. 1: The NCR 7300 incorporated several advanced features for a graphics processor at the time, but it was doomed by insufficient customers.
Sept. 27, 2023

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Additional content from Jon Peddie Research

NVIDIA | Intel
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Jon Peddie Research's annual GPU developments report covers 2022 announcements by leading GPU suppliers.
Jan. 5, 2023
Intel
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The company separated its GPU group into two divisions, one focusing on gaming and the other on the data center.
Dec. 22, 2022
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Solving millions of meshes needs tens of thousands of cores. Enter GPU-accelerated calculations.
Oct. 17, 2022
EVGA
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Stemming from a disagreement with NVIDIA’s business practice, EVGA won’t offer NVIDIA’s next-gen series of graphics boards and will ultimately cut ties with the company.
Sept. 19, 2022
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Graphics Chip Chronicles Vol. 7 No. 4 - The ET4000 designed by Tseng Labs was one of the early winners in the world of graphics processors. But it was lapped by other technologies...
Aug. 24, 2022
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Check out what Pixelworks is doing with its X7 mobile visual processor.
June 16, 2022
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Graphics Chip Chronicles Vol. 7 No. 3 - Alphamosaic's mobile multimedia processors made it into Apple's first video-capable iPod, among other consumer devices.
June 9, 2022
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Graphics Chip Chronicles Vol. 7 No. 2 - The story of Stellar Semiconductor started with a 3D graphics architecture called PixelSquirt that debuted in 1995.
May 11, 2022
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Graphics Chip Chronicles Vol. 7 No. 1 - ATI's TruForm technology tessellated three-dimensional surfaces used existing triangles and tacked on additional triangles to them to add...
Jan. 26, 2022
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Graphics Chip Chronicles Vol. 6 No. 4 - Integrating transform and lighting capabilities into the GeForce 256 was a significant differentiator for the graphics chip that would ...
Jan. 13, 2022
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Graphics Chip Chronicles Vol. 6 No. 3 - Nvidia rolled out the first completely integrated consumer 2D/3D graphics processor in 1995. But the NV1 was based on quadratic texture...
June 22, 2021
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Graphics Chip Chronicles Vol. 6 No. 2 - While Yamaha was perhaps best known for its audio signal processors, the company announced its first 3D graphics processor—what it called...
June 18, 2021
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Graphics Chip Chronicles Vol. 6 No. 1 - 3Dlabs was founded in 1994 and announced the Glint 3D rasterizing engine for high-end 3D CAD applications the same year. In 1995, it introduced...
May 5, 2021
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Can RISC-V handle GPU chores? Work is underway to make it happen through the creation of a small, area-efficient design with custom programmability and extensibility.
Feb. 10, 2021
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Graphics Chip Chronicles Vol.5 No. 4 - The Geometry Engine was an engineering marvel, a special-purpose processor able to carry out many of the fundamental computations used in...
Feb. 5, 2021
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Insights are given and predictions are made for this year's graphics processor market.
Jan. 5, 2021
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Graphics Chip Chronicles Vol.5 No.3 - ATI had great success with the 3D Rage, so much so that IBM agreed to implement it on the motherboard of IBM’s Aptiva multimedia home PCs...
Jan. 4, 2021
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Graphics Chip Chronicles Vol.5 No.2 - Other advanced features of the ViRGE included S3’s proprietary compressed texture formats, which the company said resulted in improved performance...
Dec. 11, 2020
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The Graphics Chip Chronicles Vol.5 No.1 - The concept of combining multiple graphics cards to scale up performance emerged at 3Dfx more than two decades ago. Since then, Nvidia...
Dec. 3, 2020
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The Graphics Chip Chronicles Vol.4 No.4 - In the early 1990s, the idea of shifting state-of-the-art graphics technology from high-end workstations to a consumer product that sold...
Dec. 1, 2020
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Graphics Chip Chronicles Vol.4 No. 3 - Moore's Law has turned the integrated graphics processing unit (GPU) into one of the key components of personal computers, smartphones, ...
Sept. 2, 2020
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The Graphics Chip Chronicles Vol.4 No.2 - HP's Artist graphics chip was a highly integrated device designed with the system in mind, combining almost the entire GUI accelerator...
July 6, 2020
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The Graphics Chip Chronicles Vol.4 No.1 - Intel's i740 processor struggled to keep pace with the performance of the competitors such as 3Dfx, Matrox and Nvidia. They rolled out...
July 1, 2020
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The Graphics Chip Chronicles Vol.3 No.4 - AT&T used to be into advanced graphics and image processing and many of the leading concepts that underpin today’s products started there...
Jan. 27, 2020
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The Graphics Chip Chronicles Vol.3 No.3 - Artist Graphics was the first graphics board vendo to build custom graphics processors in 1992. Matrox developed its own graphics ASIC...
Jan. 20, 2020
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The Graphics Chip Chronicles Vol.3 No.2 - Artist Graphics designed the GPX while trying to transition from CAD to PCs. Chip vendors were struggling to keep up with demand from...
Jan. 13, 2020
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The Graphics Chip Chronicles Vol.3 No.1 - In 1996, as the 3D graphics chip market was in its ascendency, with new companies declaring devices nearly every month, Microsoft shocked...
Jan. 6, 2020
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The Graphics Chip Chronicles: Vol. 1 No. 1 - This is the first in a series of short articles about graphics chips, controllers and processors, that changed the course of the computer...
Dec. 5, 2019
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Jon Peddie has written many short articles about graphics chips from a historical perspective. The articles can be found online and we collected them here so you can easily find...
Dec. 5, 2019
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The Graphics Chip Chronicles: Vol. 1 No. 6 - IBM’s VGA was the most popular graphics chip ever.
Dec. 5, 2019
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The Graphics Chip Chronicles: Vol. 1 No. 4 - Texas Instruments' TMS34010 was the first programmable graphics processor chip. It also supported VRAM.
Dec. 5, 2019
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The Graphics Chip Chronicles: Vol. 1 No. 3 - Intel delivered its first discrete graphics coprocessor, the 82786.
Dec. 5, 2019
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The Graphics Chip Chronicles: Vol. 1 No. 2 - The IBM EGA and VGA brought bit-mapped graphics and the start of the chip clone wars.
Dec. 5, 2019
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The Graphics Chip Chronicles: Vol. 1 No. 5 - IBM’s professional graphics controller (PGC) and 8514/A were IBM’s first discrete graphics coprocessors.
Dec. 5, 2019
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The Graphics Chip Chronicles Vol.2 No.4 - The Voodoo was as close as you can come to an instant success. 3D gaming was just getting started and patched 2D add-in boards (AIBs)...
Sept. 30, 2019
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The Graphics Chip Chronicles Vol.2 No.3 - Nvidia was struggling to stay in business before the development of its RIVA 128 graphics processor. But it proved to be the product ...
Sept. 23, 2019
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The Graphics Chip Chronicles Vol.2 No.2 - Number Nine, a small Massachusetts-based company selling add-in board (AIB) clones, stunned the personal computer industry with the first...
Sept. 16, 2019
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The Graphics Chip Chronicles Vol.2 No.1 - The personal computer industry owes a debt of gratitude to IBM for establishing the standards that came to define all of the graphics...
Sept. 9, 2019
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Jon Peddie Research is conducting a workstation-related survey and would like to find out what you think about them.
May 15, 2019